The Santa Monica chapter of the American Red Cross is scheduled to conduct a blood drive in the cafeteria at Santa Monica High School, 601 Pico Blvd., from 2:30 to 8:30 p.m. Wednesday, December 12th.

The blood drive is open to the general public as well as Santa Monica-Malibu Unified School District students, staff and faculty.

Any healthy person age 17 or older and weighing at least 110 pounds may be eligible to donate blood.

All eligible donors are asked to schedule an appointment at (800) 448-3543 (800-GIVE-LIFE), or, entering sponsor code “SantaMonicaHigh.” For Spanish, (866) 767-8432) (866-POR-VIDA) or

All persons who fill out an entry form at the blood drive will be entered into a drawing for a chance to win a $500 shopping spree. All participants will also receive a coupon for a free Cold Stone Creamery creation.

With the holiday season, blood is always scarce because many people don’t take the time to donate, American Red Cross officials say.

The need for blood is constant and even more so in the weeks ahead due to holiday-related traffic accidents and other life-threatening circumstances that require an ample blood supply to be on hand, they say.

During the recent California brush fires, blood donated to the Red Cross went to fire victims, firefighters and others who were burned or injured.

The collection of blood is an important humanitarian and lifesaving adjunct to financial donations that were made through the Red Cross to the fire relief effort, according to the organization.

Information, (310) 394-3773, or www.redcrossofsantamonica .org/.

The American Red Cross of Santa Monica is a nonprofit corporation that provides health and safety education, blood collection services, youth services, cardiopulmonary resuscitation (CPR) and first aid training, disaster awareness and disaster relief efforts.