The ninth annual Mattel Party on the Pier benefiting Mattel Children’s Hospital UCLA is scheduled from 11 a.m. to 3 p.m. Sunday, September 7th, at Pacific Park on the Santa Monica Pier.

Tickets for the event are now available. General admission tickets are $100 for adults and $50 for children ages two to 12; children under two are admitted free.

Tickets should be purchased in advance, as organizers say the event is expected to sell out. To order tickets, or for sponsorship opportunities, Sha’la Young, (310) 267-1852 or www.partyon

Visitors will be treated to various festivities, including rides, carnival games with Mattel prizes, arts and crafts, celebrity encounters, food and a silent auction.

“As a state-assisted institution, Mattel Children’s Hospital UCLA has increasingly-limited funding and must rely on the charitable support of private donors and community partners,” said Dr. Edward McCabe, the hospital’s physician-in-chief. “Last year’s Mattel Party on the Pier generated nearly $650,000 to benefit important programs and research.

“We truly appreciate our sponsors and guests who generously contribute to the specialized care and well-being of our pediatric patients.”

The Mattel Children’s Foundation is the event’s title sponsor. Additional major sponsors include Beth and Neal Cutler, M.D., the Milken Family Foundation, Ellen and Richard Sandler, the Thomas Spiegel Family Foundation, Feet First Eventertainment and L.A. Parent magazine.

Young celebrities anticipated at the event include Jennette McCurdy of iCarly, Sammi Hanratty of The Suite Life of Zack and Cody and Pushing Daisies, Danielle Hanratty of The Unit, Field Cate of Pushing Daisies, Raymond Ochoa of the upcoming film A Christmas Carol, and Ryan Ochoa of The Perfect Game.

The Mattel Children’s Hospital UCLA, part of the Ronald Reagan UCLA Medical Center in Westwood, offers primary and specialized medical care for infants, children and adolescents.

Information, www.uclahealth .org/mattel/.