A new traveling interdisciplinary art exhibition seeks to portray Tijuana as a leading crucible of cultural innovation. Strange New World: Art and Design From Tijuana/ Extra“o Nuevo Mundo: Arte y dise“o desde Tijuana, will open with a reception at 7 p.m. Friday, January 12th, at the Santa Monica Museum of Art, Bergamot Station, 2525 Michigan Ave. G1, Santa Monica. Admission is free.

Organized by the Museum of Contemporary Art San Diego, the exhibit as presented by the Santa Monica Museum of Art will feature 50 works by 20 of Tijuana’s celebrated contemporary artists, architects, designers and filmmakers. The works embody the powerful creative energy of a city transformed by crosscurrents of globalization, media and issues of migration and identity, according to the Santa Monica Museum of Art. Several of the artists plan to readapt their work for the Santa Monica site.

Whether as the subject or the actual physical source of the materials used to create works of art, the city of Tijuana is at the core of each piece in the exhibit. Tijuana lies nearly adjacent to San Diego, situated at a heavily trafficked international border, forming a metropolitan region of approximately five million people.

Tijuana’s growth and expansion is an inspiration for the broad range of artistic production represented in the exhibit, which includes paintings, conceptual installations, digital video, photo documentation, filmmaking, politically-themed works, architectural proposals and product designs.

The city has also emerged as a creative mecca for the “Nortec” musical movement.

The 20 artists, architects, designers and filmmakers participating in Strange New World are Mely Barrag·n, bulbo, Alida Cervantes, Enrique Ciapara, Hugo Crosthwaite, Teddy Cruz, Linda Chavez, Jimmy Brunner, Giacomo Castagnola, Jota Samper Escobar, Jess Field, Jakob Larson, Mariana Leguia, Scott Maas, Alan Rosenblum, Brian Washborn, Einar de la Torre, Jamex de la Torre, SalomÛn Huerta, Ana Machado, Julio CÈsar Morales, Julio Orozco, RenÈ Peralta, Marcos RamÌrez ERRE, Salvador V Ricalde, Daniel Ruanova, Giancarlo RuÌz, Jaime Ruiz Otis, Aaron Soto, Torolab and Yvonne Venegas.

In addition to the opening reception, public programs have been planned around the exhibit at the Santa Monica Museum of Art.

“Exteriors/Interiors,” a presentation on Tijuana’s vernacular architecture with Marcos Ramirez ERRE and RenÈ Peralta, is scheduled for 7 p.m. Friday, February 2nd; a screening of the experimental documentary Maquilapolis: City of Factories, about Tijuana’s maquiladora assembly plants, including a post-screening with filmmaker Vicky Funari and artist Sergio De La Torre, is planned for 7 p.m. Friday, February 23rd; and a discussion, “Making Art in Tijuana,” challenging the notion that Tijuana art stops with velvet Elvis paintings, with photographer Yvonne Venegas and architectural theorist Teddy Cruz, is scheduled for 7 p.m. Friday, March 9th.

Museum of Contemporary Art San Diego curator Rachel Teagle organized the exhibition and events with backing from Altria Group, Inc.; The Rockefeller Foundation; The Andy Warhol Foundation for the Visual Arts; Amelia and Kenneth Morris; Cultural Contact; the U.S.-Mexico Foundation for Culture, Inc.; the Graham Foundation for Advanced Study in the Fine Arts; the City of San Diego Commission for Arts and Culture; the County of San Diego; the Government of Baja California; UBS AG; the Nimoy Foundation; The James Irvine Foundation; and an anonymous donor.

Information, (310) 586-6488.