Playa Vista has donated $15,000 to the Modern and Contemporary Art Council Acquisitions Fund of the Los Angeles County Museum of Art (LACMA).
The donation will be used to acquire artwork from a Southern California artist that will strengthen the museum’s holdings of contemporary Southern California art, according to LACMA.
“At Playa Vista we take our commitment to the arts and being a good neighbor very seriously,” said Playa Vista chairman and chief executive officer Steve Soboroff, who presented the donation. “We are proud to assist LACMA’s Modern and Contemporary Art Council in expanding its collection of contemporary art for generations of art enthusiasts to enjoy.”
The Modern and Contemporary Art Council (MCAC) supports the acquisition of contemporary art for LACMA’s perma- nent collection.
The council also provides membership activities, including education meetings with artists; opportunities to visit private collections and artists’ studios; curator-led walkthroughs of museum exhibitions; and travel to domestic and international destinations with curators in the museum’s Modern Art and Contemporary Art departments.
“Helping to build LACMA’s permanent collection is the legacy of the MCAC, and we truly appreciate Playa Vista’s dedication in helping us to reach our aspirations for the museum,” said Jane Glassman, chair of the Modern and Contemporary Art Council. “Over the next few years our focus is to acquire artworks that will complement the museum’s already strong holdings of the art of our region and that will be included in a LACMA exhibition devoted to Southern California art, slated for 2011.”
Playa Vista officials said the community already has a well established history with the arts through its Playa Vista Educational Trust, which brings diverse arts and cultural programming to 15 neighborhood schools. Started in 1998, the program brings Southern California artists into the schools to teach painting, music, dance and drama. Schoolwide assemblies featuring dance troupes and cultural performances are also featured.
Icon Park at Playa Vista also showcases a permanent art display, which currently showcases 19 pieces designed by local artists and students from Otis College of Art and Design in nearby Westchester.