The National Ovarian Cancer Coalition (NOCC) and PureOlogy hosted the Walk to Break the Silence on Ovarian Cancer September 6th at Dockweiler State Beach in Playa del Rey.

Coalition spokesperson and CSI: Miami star Eva La Rue, who lost both her grandmother and great-grandmother to ovarian cancer, attended the five-kilometer run/walk in an effort to help break the silence on ovarian cancer and encourage women to educate themselves and others about the disease. PureOlogy is the coalition’s national hair care and styling partner.

“Since there is no screening test for ovarian cancer, it is crucial that women are knowledgeable about the signs and symptoms of this disease and know how to broach this important topic with their physician, especially if they have a family history of ovarian, breast or colon cancer,” said NOCC spokesperson La Rue. “I am so pleased and honored to be able to work with NOCC and PureOlogy to achieve this important mission through the Eva’s Divas campaign and the 5k walk. Together we can make a difference in increasing the low survival rate of ovarian cancer.”

“This national walk is an exemplary event to showcase the work that NOCC and its chapters are doing across the country to help achieve our mission of raising awareness and promoting education about ovarian cancer,” said the coalition’s chief executive officer, Carol Ansley. “And, we are very excited to have the support of both Eva La Rue and PureOlogy at our national walk ñ a new, signature event for our Break the Silence educational campaign.”

Also joining La Rue at the 5k walk/run were members of the coalition’s newest educational initiative, Eva’s Divas, a grassroots effort aimed at empowering and educating women nationwide about the symptoms and risk factors of ovarian cancer. Approximately 250 people attended the event.

Information on the Eva’s Divas initiative, www.ovarian .org/evasdivas/.

NOCC and PureOlogy are partnering in a yearlong campaign to facilitate a greater dialogue that will lead to earlier diagnosis, improved survival rates and quality of life for women with ovarian cancer. As part of the campaign, they are hosting 20 other Walks to Break the Silence on Ovarian Cancer across the country and providing women with important educational information on ovarian cancer in PureOlogy salons across the country.

“Ovarian cancer is a serious disease that affects thousands of women around the world, and in women ages 35 to 74, ovarian cancer is the fifth leading cause of cancer-related deaths,” explains senior vice president of marketing for PureOlogy Karen Fuss-Zipp. “Finding a cure for ovarian cancer is a cause that is very close to the hearts of the PureOlogy family and we’re eager to help NOCC advance their mission.”

Information about the National Ovarian Cancer Coalition, / or (888) 682-7426 (888-OVARIAN).